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	<title>animation | Brace Media</title>
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	<link>https://www.brace.media</link>
	<description>Media Solutions to Strengthen Your Story</description>
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		<title>Loans 2 Go &#8211; TV Commercial</title>
		<link>https://www.brace.media/news/loans-2-go-tv-commercial/</link>
		
		<dc:creator><![CDATA[Brace Media]]></dc:creator>
		<pubDate>Sun, 30 Sep 2012 19:55:18 +0000</pubDate>
				<category><![CDATA[*News]]></category>
		<category><![CDATA[3D]]></category>
		<category><![CDATA[Animation]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[3d animation west midlands]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[tv commercial]]></category>
		<guid isPermaLink="false">https://brace.media/?p=1758</guid>

					<description><![CDATA[Sound and Picture House teamed with Matt ‘n’ Vince to come up with concepts for a TV commercial for Loans 2 Go. When the concept was created, they asked Brace Media to come on board to assist on set for 3D preparations, and to create a 3D garage roof and sign, 3D numbers, and perform [...]]]></description>
										<content:encoded><![CDATA[<p>Sound and Picture House teamed with Matt &#8216;n&#8217; Vince to come up with concepts for a TV commercial for Loans 2 Go.</p>
<p><span id="more-1758"></span><br />
When the concept was created, they asked Brace Media to come on board to assist on set for 3D preparations, and to create a 3D garage roof and sign, 3D numbers, and perform all the match moving.</p>
<p>So, this was handled with pleasure once all the relevant shots came to us after filming. Our Dom was on set on the day of the shoot to oversee things for our needs and to take measurements from the set.</p>
<p>Once rendering was complete in HD, we sent the animation sequences back to SPH for them to perform the compositing in-house there.</p>
<p>A short but sweet project, aired on ITV.</p>
<p><iframe src="https://www.youtube.com/embed/4rqI6WmxksM?rel=0&amp;showinfo=0" width="750" height="422" frameborder="0" allowfullscreen="allowfullscreen"></iframe>    	</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>Music video for ‘Rock My Hologram’ from Jerusalaam Come</title>
		<link>https://www.brace.media/news/music-video-for-rock-my-hologram-from-jerusalaam-come/</link>
		
		<dc:creator><![CDATA[Brace Media]]></dc:creator>
		<pubDate>Sun, 11 Jul 2010 17:22:29 +0000</pubDate>
				<category><![CDATA[*News]]></category>
		<category><![CDATA[Animation]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[ben lister]]></category>
		<category><![CDATA[birmingham]]></category>
		<category><![CDATA[compositing]]></category>
		<category><![CDATA[juice]]></category>
		<category><![CDATA[music video]]></category>
		<category><![CDATA[post-production]]></category>
		<category><![CDATA[visual effects]]></category>
		<guid isPermaLink="false">https://brace.media/?p=953</guid>

					<description><![CDATA[Several weeks ago now, our Director chum Ben Lister came and told us about a music video he had in mind.  It sounded pretty cool we thought, so we let him know we’d like to be involved if we could.  Luckily for us, he took it on board and asked us to do a couple [...]]]></description>
										<content:encoded><![CDATA[<p>Several weeks ago now, our Director chum Ben Lister came and told us about a music video he had in mind.  It sounded pretty cool we thought, so we let him know we&#8217;d like to be involved if we could.  Luckily for us, he took it on board and asked us to do a couple of shots of VFX work.<span id="more-953"></span></p>
<p>So they&#8217;re in there!  A pretty funked up sequence with an electronic tablet display, and another with a robotic floating security camera in a scene with many electronic lights.</p>
<p>Blink and you&#8217;ll miss them!</p>
<p>&nbsp;</p>
<p><iframe src="//www.youtube.com/embed/GPFJqcFpygY?rel=0" width="752" height="423" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>&nbsp;</p>
<h3>&#8220;Music video for ‘Rock My Hologram’ from Jerusalaam Come , one of iTunes hip hop albums of the year, a Record of the Week in The Independent.</h3>
<h4>A Mythological journey through time &amp; space.</h4>
<p>Directed &amp; Produced by Ben Lister</p>
<p>Art director &#8211; David Curtis-Ring<br />
Set designer and costume maker &#8211; David Curtis-Ring<br />
Set design assistant &#8211; Aaron Tilley</p>
<p>Assistant producer &#8211; Jon Randle</p>
<p>Director of Photography &#8211; Andrew Johnson</p>
<p>Editor and effects &#8211; Ben Lister<br />
2D designer and stop motion animator &#8211; David Curtis-Ring<br />
3D &#8211; Paul Berner</p>
<p>Camera assistant &#8211; Chris Rhodes<br />
Gaffer &#8211; Stuart Colburn<br />
Production Assistant &#8211; Joel Wilson<br />
Art department assistant-Katerina Pushkin<br />
Runners &#8211; Syliva Chan &amp; Kisha Agnew</p>
<p>Stills photographer &#8211; Andy Borg<br />
Studio &#8211; David Moore Boxxed</p>
<p>Big Thanks to TAK!, Prime Objective, Joel &amp; Apple&#8221;    	</p>
]]></content:encoded>
					
		
		
			</item>
		<item>
		<title>TROLLEY 3D Animation &#038; Visual Effects</title>
		<link>https://www.brace.media/news/trolley-3d-animation-visual-effects/</link>
		
		<dc:creator><![CDATA[Brace Media]]></dc:creator>
		<pubDate>Fri, 30 Oct 2009 15:58:36 +0000</pubDate>
				<category><![CDATA[*News]]></category>
		<category><![CDATA[Animation]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[birmingham]]></category>
		<category><![CDATA[grading]]></category>
		<category><![CDATA[post-production]]></category>
		<category><![CDATA[visual effects]]></category>
		<guid isPermaLink="false">https://brace.media/?p=1045</guid>

					<description><![CDATA[How proud are we? Like, this proud! Or maybe even this proud!!? We are oh so happy to announce the completion of our parts for the TROLLEY project. For those of you who didn’t know, we were taking care of all of the 3D modelling and animation for one of the Digishorts 2009 films, funded by [...]]]></description>
										<content:encoded><![CDATA[<p>How proud are we? Like, <em>this</em> proud! Or maybe even <em><strong>this</strong></em> proud!!?<span id="more-1045"></span></p>
<p><img class="alignnone wp-image-1046 size-full" src="https://brace.media/wp-content/uploads/2014/12/Trolley_Bird_Close-up22-300x168.jpg" alt="Trolley_Bird_Close-up22-300x168" width="300" height="168" srcset="https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Close-up22-300x168-200x112.jpg 200w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Close-up22-300x168.jpg 300w" sizes="(max-width: 300px) 100vw, 300px" /></p>
<p>We are oh so happy to announce the completion of our parts for the TROLLEY project.<br />
For those of you who didn&#8217;t know, we were taking care of all of the 3D modelling and animation for one of the Digishorts 2009 films, funded by Screen WM; TROLLEY.</p>
<p>The film was Produced by Rachel Carter, Directed by Anna Shelton, with Phil Wood drafted in as Director of Photography.</p>
<p>In our roles as animators and VFX artists we went the whole nerdy-nine-yards on this brief&#8230; turning up on set to take measurements, collecting more reference photographs of the trolleys we would have to model, and we even took our big shiny silver ball with us so we could record the correct lighting information for the 3D scenes we produced. Paul almost had a Dorkgasm noting focal length numbers from the prime lenses attached to the RED ONE, so we could match the camera in our virtual sets. He is easily pleased is our Paul.</p>
<p><img class="alignnone wp-image-1047 size-full" src="https://brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene.jpg" alt="Trolley_Bird_Landing_Scene" width="1024" height="576" srcset="https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene-200x113.jpg 200w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene-300x169.jpg 300w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene-400x225.jpg 400w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene-600x338.jpg 600w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene-700x394.jpg 700w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene-768x432.jpg 768w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene-800x450.jpg 800w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene-1000x563.jpg 1000w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_Bird_Landing_Scene.jpg 1024w" sizes="(max-width: 1024px) 100vw, 1024px" /></p>
<p>&nbsp;</p>
<p>Our pipeline (for those of you who may be interested) featured Lightwave 3D, Zbrush, After Effects, Premiere Pro and REDCINE, allowing us to work to the highest quality specs. The project was originated in a mix of 2K and 4K resolution plates.</p>
<p>The film is having its first outing on Tuesday the 3rd November at The Electric Cinema in Birmingham &#8211; where all of the cast, crew and us back-room boys have been invited to view our work on the big screen along with the other Digishorts from that particular batch. Awesome stuff!</p>
<p><img class="alignnone wp-image-1048 size-full" src="https://brace.media/wp-content/uploads/2014/12/Trolley_InCar.jpg" alt="Trolley_InCar" width="1024" height="576" srcset="https://www.brace.media/wp-content/uploads/2014/12/Trolley_InCar-200x113.jpg 200w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_InCar-300x169.jpg 300w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_InCar-400x225.jpg 400w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_InCar-600x338.jpg 600w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_InCar-700x394.jpg 700w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_InCar-768x432.jpg 768w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_InCar-800x450.jpg 800w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_InCar-1000x563.jpg 1000w, https://www.brace.media/wp-content/uploads/2014/12/Trolley_InCar.jpg 1024w" sizes="(max-width: 1024px) 100vw, 1024px" /></p>
<p>Anyway, we&#8217;ll leave you with some images and vids of the parts that we took care of, and hopefully we&#8217;ll be showing you the full final edit sometime shortly after the Premiere.</p>
<p><iframe src="https://www.youtube.com/embed/7GJpHoqZrwM?rel=0" width="750" height="422" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
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<p>&nbsp;</p>
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